With only a few short weeks until its September launch, the iPhone 7 is still setting the rumour mills spinning and this time it’s thanks to a report in Taiwanese publication,Digitimes.
iPhone 7 Plus leaked photo (left) and matching Feld and Volk render (right). Image credits: MacRumors and Feld and VolkNAS
Citing a report in Chinese-language publication Economic Daily News, the Digitimesarticle states that technology supplier Primax Electronics is expecting record August revenues thanks to a 10% increase in camera module production and, more interestingly, to ‘land more orders for dual-camera modules’ in the second half [of 2016], triggered by the planned launch of dual-camera iPhone 7 devices’.
This has lead to widespread speculation that Primax is itself to become a supplier of dual-camera modules for the iPhone 7. The news comes as something of a surprise as it contradicts earlier reports suggesting that the components would be provided solely by LG Innotek after doubts were raised over Sony’s ability to fulfil demand.
There are great benefits to dual-camera technology, but the catch is that the Digitimes article at no point claims that Primax will actually become a supplier of the iPhone’s dual-camera modules, stating simply that the company expects to receive more orders in the wake of the launch. This could simply mean that the company expects Apple’s adoption of dual-camera technology to increase general consumer demand, expanding the market for its own dual-camera solutions in other products.
Whatever the outcome, it’s likely to be a good year for Primax Electronics which saw revenues reach a record high of US$181.88 million in July, according to the report.
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